The man behind Tito’s Handmade Vodka, Tito Beveridge, wrote a piece for The New York Times on careers. It’s a nice snapshot of where he came from and what he did before he started making vodka. Any fan should give it a read, and don’t forget to check out our Tito’s Vodka review if you haven’t already.
The New York Times has a followup article called “Learning from Tito’s Vodka.” I have been asked in the past about what “features” a vodka should have to be successful. I think this quote from the article sums up everything: Be authentic: Don’t try to be something you’re not. Deliver a good product and the market will find you. Tito’s wasn’t a Russian vodka and it didn’t come in a sexy bottle. It took time,
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If you’re hosting a Independence Day party, here are some supplies and vodka suggestions you don’t want to miss. Vodkas Americana Luxury Vodka (5 Stars from New Jersey): You’ll have a hard time finding a more patriotic looking American vodka. With quality to back it up, put this vodka on your list. Deep Eddy Sweet Tea Vodka (5 Stars from Austin, Texas): There’s nothing like sweet tea vodka when you need a relaxing drink in
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In today’s Friday links, we have a story on Tito’s Handmade Vodka, a new “vodka startup” called Exclusiv, a review of Double Cross, a story on Industry City Distillery, and NYC vodka bar suggestions. More on Tito’s The New York Times has an article reminiscing on the early days of Tito’s Handmade Vodka. It’s as much a lesson on building a brand on a shoe string budget as it is a history of the finer
Austin, Texas is an oasis in more ways than one. Nestled on the Colorado River, large parts of Austin are covered in lush greenery in stark contrast to much of the outlying area dominated by desert conditions and underbrush. In a state that is predominantly conservative, the capital city is home to a surprisingly diverse political climate ranging from hippies in the park to students at the university to bankers in the city, and yet
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Hot on the heels of Dan Benjamin and Merlin Mann announcing that they will have a custom Amy’s Ice Cream combo called Bulk Bag, Austinist has the *ahem* scoop about a White Russian flavored tribute Tito’s Handmade Vodka founder Tito Beveridge (and the cult classic The Big Lebowski) called The Dude. The kick-off event is “a few weeks away”, but there will be an event on May 30th at 5:00 PM in the Burnet Road
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